With 3 billion users and 1.5 billion daily stories viewers, WhatsApp is about to become the next major performance marketing channel. That means increased complexity for media buyers and more pressure…
At Wallester, we believe in backing young Estonians with the talent, ambition, and drive to chase their dreams beyond borders. This year, we’re proud to support Emili Nurk, a 16-year-old student and p…
This summer pushed Europe’s travel infrastructure to its limit. On the busiest days, around 37,000 flights crossed European airspace, which is right at the edge of what current systems can handle. And…
In 2024, Europeans processed 72.1 billion cashless transactions, but most of them didn’t happen through traditional banks. From food delivery apps offering instant loans to coworking spaces issuing co…
Mikhail Sidorov knows how to build things. As the founder of two multiple award-winning marketing agencies, he’s spent the last 15+ years helping global brands craft culture-forward campaigns, grow ma…
Did you know that the international road transport market barely grew 0.3% in 2024… whilst operating costs increased by an average of 1.2% across the EU? It’s Monday morning, and July̵…
We’re thrilled to announce that Edgars Valmers has joined Wallester as our new Chief Commercial Officer (CCO) – a move that strengthens our lead…
You did it. You’ve assembled an international team: a designer in Lisbon, a developer in Warsaw, and a marketing lead in Manchester. It’s flexible, international… and a logistical challenge. And you’re not alone. In the UK, over 28%…
At first glance, when a company appoints a new Head of Anti-Money Laundering (AML), the move might seem like another box-ticking exercise in corporate governance. But for Wallester, the latest hire is anything but routine. In July 2025, Indrek Tibar—…
We’re thrilled to share some exciting news: Wallester has won three major industry awards in recent weeks, further solidifying our position as a frontrunner in European fintech innovation. At this yea…
On Saturday, June 28, Wallesterians from across Europe gathered in Estonia for our annual summer party – and it was epic. The theme of this year’s bash was Miami Vice, and we went all out to bri…
With a career that bridges agency and in-house roles, Maksim Piskarev brings a rare dual perspective to the fast-moving world of performance marketing. Now leading Wallester’s performance marketing st…
When people discuss embedded finance, the conversation typically revolves around fintechs, neobanks, and other digital-native players. But that view is quickly becoming outdated. Today, companies in r…
With a career spanning investment banking, asset management, and senior leadership roles in fintech, Rein Ojavere brings a uniquely broad and practical perspective to risk management. Now stepping int…
The latest Weil European Distress Index shows that corporate distress across Europe surged from 3.0 in November 2024 to 3.8 by February 2025, its highest level in six months. This sharp rise, driven b…
Running a travel agency in 2025 is a high-stakes balancing act. You need to deliver hyper-personalised customer experiences, manage an expanding network of suppliers, and keep your operations lean, al…
Money20/20 Europe isn’t just another industry conference; it’s where the future of finance takes shape. Bringing together thousands of fintech professionals, tech pioneers, regulators, and decision-ma…
Payment cards are no longer just tools for transactions – they’re strategic assets. In today’s embedded finance landscape, branded card programs help companies unlock new revenue, increase custo…